Congratulations! You have just listed a new property! If you have appraised the property, you should have a property file linked to a vendor for this address already saved within your LockedOn. To change the property from an appraised or potential file into a listing file, you will need to add some more information to it.
Getting started
Managing your new listing all starts here so it is important to keep a record of all information relating to the listing as up to date as possible.
Search/select the appropriate address within your properties section
In the Information tab of the property file. Some of this information should already be saved, but just double check that you have filled in as much of the following as possible;
Listing Category - Residential, Commercial, Land, Rural
Property Type - these options will be based on the category you selected ie Residential House, unit or Land - residential or commercial etc
Property Address - be sure there are no additional spaces at the end of your street name, suburb, state or postcode.
Property Essentials - try to fill in as many boxes in this section as possible. The bare minimum needed to upload successfully is bed, bath, car numbers.
Once you have ensured all of these details are saved in the main information tab of the property file, scroll to the bottom of the page and click the Update Listing button.
Move to the Lifecycle tab and select the Listing tab here.
Listing Tab Section Breakdown
Enter is as many details as you can for each section of the listing tab.
Important Dates
Method of Sale - this MUST be entered in order to upload. Select either Private or Auction methods
Auction Date- if Auction method is selected, an Auction Date MUST be entered
Date Listed - this is the date your client signed the agency agreement. This MUST be saved in order to upload
Contact Expiration Date - when does your agreement with your vendor end
Contract Received Date - when did you receive the first copy of the contract for sale from the vendors solicitors
Date Withdrawn - do not add this unless the property is withdrawn from market during your campaign
Date Launched - the date you first started advertising the property online
Sold By/Tender/Deadline Date - date the property must be sold by or deadlines for offers
Managing Agents
Specify the agents in charge of the various aspects of the listing. This information is used in the marketing of the property.
You MUST select a Listing Agent.
Pricing Guides
You MUST have a Listing Price - Guide AND Listing Price - Sorting saved in the property file.
Listing Price - Guide -this is the Advertised price that your clients will see. You may add text here rather than numerals if necessary
Listing Price - Sorting - this is the price LockedOn will use to match your buyers. It will not be shown on advertising. Only numerals and no symbols or spaces are accepted in this box
VPA - Agreed Amount - How much has your vendor agreed to pay towards marketing the property
Under Offer - only turn this switch to green (on) once your vendors have formally accepted an offer
Property Rates
If you have access to them, please enter regular rates here ie water, council, strata. You can choose to enter this either at quarterly or annual rates.
Tenant Details
If your listing is currently tenanted, having the tenant details on hand will make it much quicker and easier for you to schedule inspections with the tenant.
Click the Add Tenant button and enter their details in the side menu on the right. Click the Add Client button at the bottom of the side menu.
If you happen to see this notification in either the phone number or email address section, it means this tenant is already in your database and the system will automatically link that file as the tenant for this property when you click the Add Client button at the bottom of the side menu.
This is the final stage of the listing tab. Click the green Update Listing button at the bottom of the page before moving on to the Marketing tab.
Marketing Tab Section Breakdown
This is where all of your marketing materials for this property will be kept. When you go to the Marketing tab, you will default to the Details section of this tab.
At the top is a Ready To Market switch. Do not turn this on until you are ready to market the property to your database and/or online.
On the right hand side you will see some Display Options. Turn the relevant switches on (green) for all those you want displayed in your marketing materials ie Address, Price, Sold Price
Headlines and Summaries
This is the core section of your marketing tab. You will need at least a Heading and Summary in order to upload the property to the online portals.
Heading - Enter an advertising Headline
Summary - advertised description of the property
Short Summary - this is used for print brochures and in some email templates where space is limited.
Enquiry Response - if you are sending an enquiry response email (manually or automatically) you can elect to show this property specific response in that email. For example, Current lease expiry date, or any other detail your buyers need to know that you don't particularly want shown online.
Key features - any key features of the property
External ID's
This section is used to link online enquiries directly to your database. You will not need to use this section until you have uploaded the property online.
Website, Video and Virtual Tour Links
Click the add url button under the relevant heading and paste the link
to this property's page on your website
to the property video (if applicable)
to the virtual tour of the property
If you plan on using the LockedOn property microsite, please leave the website box blank. For more information on LockedOn property microsites, please refer to the relevant article here.
This is the end of of the marketing details tab. Be sure to click the green Update Marketing Details button at the bottom of the page before moving to the Marketing>Images tab.
Move to the Images tab within the Marketing section of this property file.
Images
Here is where you will upload your property photos and floorplans. Once you have your photography back, you can upload your images to the property file ready for marketing.
Click the Upload Images button and select the images from your computer.
You can drag images to change the order or click the pencil icon in the right hand corner of each image to edit it with the LockedOn image editor.
Scroll down the page to the floorplan section and follow the same process to upload your floorplans.
Don't forget to change the property's LockedOn status to Listed. For more information on how to do this, please refer to the article here.
Uploading to portals
Once you have confirmed the listing details are saved, and you are ready to market this property online;
Go to the Portals Tab
Along the top are 3 Display options; Display Sold Price, Display Address, Display Price (listing). Click the relevant switches to green for all you wish to show.
Just below this is an Advertised Status dropdown box. Click the downward facing arrow in this box to expand the options.
Select Current
Mark all portals you wish to upload this change to as Active on the list below.
Confirm the Upload Checklist on the right hand side is all ticked. If any of these items are missing, the property will not upload.
Click the orange Upload Property button.
Your listing will now show on all portals selected.